How long have you been in business?
We opened on February 13th, 2019.
How did you get your idea or concept for B. Beautiful?
It is everything that I love and believe in. I wanted it to be in one space. I love clothes, fashion, beauty, and helping people. It is all my ideas in one store.
What service(s) do you offer?
Everything to do with the face; brows, lashes, tinting, facials, skincare, and microblading.
What is unique about your business?
We have a very “LA concept” going on in the store. Not many stores in Toronto have lifestyle, fashion, and beauty in one. Everything I bring into the store, I have thoroughly tested on myself and truly believe in. I won’t sell anything I don’t truly love.
How do you advertise your product & services?
Through Instagram and word of mouth.
What is the one thing you wish you knew before starting your own small business?
Finding out that not everyone out there has the best intentions for you, but that’s okay, and you should still wish them well and focus on your own path and goals. Remember why you started and don’t let anyone’s negativity get to you.
What’s the most rewarding thing about running your own business?
I get to do what I love every day.
What made you choose your current location?
I looked at a couple of locations, and they were huge. I did not need that much space. I loved the size of this location and open concept. I also wanted this general area.
Do you use the services of a professional accountant, bookkeeper or lawyer?
Yes to all three
How Do You Plan On Growing Your Business?
I’ve been lucky by word of mouth people have found me. A lot of magazines have contacted me to be featured. I believe it comes to you when you believe in what you want.
If you had one piece of advice to someone just starting out, what would it be?
Make sure what you are doing is truly what you love because you are going to be giving up your social life for a while until you are successful. But it’s worth it.
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